Our Trusted Partner: Why We Build with Oriflame
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Swedish Roots: Founded in Stockholm in 1967 by brothers Jonas and Robert af Jochnick and Bengt Hellsten, the brand places strong emphasis on Nordic natural ingredients and eco-friendly standards.
Ethical Standards: Oriflame was an early adopter of cruelty-free cosmetics and guarantees that it does not test its products on animals
A Company With a Purpose
Empowering People
Oriflame is built on giving everyday people the exact tools and training they need to succeed. By leaning into their fantastic platform and core systems, we help individuals build consistent earnings and sales.
Our Causes
The commitment goes far beyond just great products. Oriflame takes a deeply responsible approach to the planet and its communities, focusing on climate action, ethically sourced ingredients, and supporting vulnerable children through dedicated global charity initiatives.
Product Innovation
Rooted in genuine Swedish heritage, the approach to creating products is incredibly rigorous. Oriflame combines nature's best ingredients with cutting-edge, science-backed research to develop highly effective skincare, beauty, and wellness ranges.
A Trusted Brand, Right Here in the UK
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Over 56 Years in the UK
Oriflame has been a household name and empowering people in the UK since 1970.
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Fighting for Children's Causes
Oriflame Joins Forces with Children on the Edge to Bring Hope and Education to Children
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Science-Backed Products
Oriflame offers over a thousand consumer goods focused on beauty, wellness, and self-expression. Core categories include:
Skincare: Advanced, science-backed anti-ageing and moisturising lines.
Colour Cosmetics & Fragrances: Makeup and perfumes inspired by Swedish nature and developed in collaboration with expert noses.
Wellness: Holistic nutrition and health supplements like vitamins and protein shakes.
World-Class Products That Sell Themselves
"As an Independent Oriflame Brand Partner, you're representing a brand known for quality, value, and customer loyalty. From the iconic Skin So Soft to the revolutionary Anew skincare, you'll be selling products you can genuinely be proud of. And with a 100% money-back guarantee, your customers can feel confident, too."
Join a World-Class Brand With a First-Class Team
"Oriflame provides the global brand, the innovative products, and the trusted reputation.
We provide the 1-to-1 mentoring, the personal welcome pack, and the supportive team to help you succeed with it.
We pair the historic power of Oriflame with our down-to-earth daily support."